{"id":726921,"date":"2025-12-08T12:34:03","date_gmt":"2025-12-08T12:34:03","guid":{"rendered":"https:\/\/unitedspaces.noordev.se\/higher-utmanar-gamla-rekryteringsnormer-2"},"modified":"2025-12-09T13:50:02","modified_gmt":"2025-12-09T13:50:02","slug":"ai-ar-inte-teknik-det-ar-manniskor-och-mod","status":"publish","type":"post","link":"https:\/\/unitedspaces.noordev.se\/sv\/ai-ar-inte-teknik-det-ar-manniskor-och-mod","title":{"rendered":"AI \u00e4r inte teknik \u2013 det \u00e4r m\u00e4nniskor och mod"},"content":{"rendered":"\n
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”En vanlig fallgrop \u00e4r att f\u00f6retag b\u00f6rjar med tekniken innan de vet vad de vill uppn\u00e5. En annan \u00e4r att ingen tar ansvar f\u00f6r att driva processen”<\/em><\/h2>\n\n\n\n

– marc hillander<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n\n\n\n

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Marc Hillander har \u00e4gnat \u00f6ver 17 \u00e5r \u00e5t att hj\u00e4lpa f\u00f6retag effektivisera sin verksamhet genom f\u00f6rs\u00e4ljning, aff\u00e4rsutveckling och teknologi. F\u00f6r honom var steget till AI inte ett stort spr\u00e5ng, utan ett naturligt n\u00e4sta steg i processen att anv\u00e4nda verktyg som faktiskt g\u00f6r skillnad. M\u00e5let har alltid varit detsamma: l\u00f6sa problem, skapa tempo och hj\u00e4lpa f\u00f6retag att v\u00e4xa \u2013 nu bara med smartare verktyg i handen.

\u2013 Jag har alltid trivts i mixen mellan m\u00e4nniskor och teknik. Men f\u00f6r m\u00e5nga f\u00f6retag \u00e4r det ett glapp mellan strategi, s\u00e4lj och teknik \u2013 och det glappet gillar jag att t\u00e4ppa till.

Idag \u00e4r Marc Managing Partner f\u00f6r Norden p\u00e5 Cube, d\u00e4r han hj\u00e4lper bolag att g\u00e5 fr\u00e5n AI-id\u00e9 till MVP p\u00e5 under 60 dagar. Alltid med fokus p\u00e5 riktning, arbetss\u00e4tt och team snarare \u00e4n bara teknik.

N\u00e4r Marc f\u00f6rel\u00e4ser vill han riva ner myterna kring AI. Inga slides med sci-fi-framtid, inga buzzwords. Ist\u00e4llet visar han hur AI fungerar i en vardag med
kunder, budget och ansvar.

\u2013 AI handlar inte om teknik. Det handlar om m\u00e4nniskor, mod och tydliga arbetss\u00e4tt. Jag vill att publiken ska g\u00e5 d\u00e4rifr\u00e5n och k\u00e4nna: \u201dDet h\u00e4r kan vi b\u00f6rja med direkt.\u201d

Han \u00e4r tydlig med att misstag \u00e4r en naturlig del av processen. Det viktiga \u00e4r att komma ig\u00e5ng.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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En podd som v\u00e5gar st\u00e4lla de dumma fr\u00e5gorna<\/strong>
Vi fick dessutom ett smakprov av podden live under AI-dagen den 3 december som h\u00f6lls p\u00e5 United Spaces \u00d6stra Hamngatan. D\u00e5 fylldes baren av nyfikna lyssnare n\u00e4r\u00a0Vad fan ska jag ha AI till?<\/em>\u00a0 Spelades in p\u00e5 plats med Marc Hillander, D\u00e1cil Hern\u00e1ndez, Oday Mashalla och Mats Iremark. Det blev en eftermiddag full av skratt, skarpa insikter och riktiga AI-fr\u00e5gor \u2013 precis s\u00e5 som vi gillar det.

Med podden\u00a0Vad fan ska jag ha AI till?<\/em>\u00a0 Ville Marc skapa en \u00e4rlig plattform f\u00f6r alla som vill f\u00f6rst\u00e5 AI p\u00e5 riktigt. Utan filter. Utan f\u00f6rsk\u00f6nande buzz.

\u2013 Det som \u00f6verraskat mig mest \u00e4r hur m\u00e5nga ledare som erk\u00e4nner att de inte v\u00e5gat st\u00e4lla de \u201ddumma\u201d fr\u00e5gorna f\u00f6rr\u00e4n de sitter i poddstolen.

Marc jobbar ofta med f\u00f6retag inom tj\u00e4nstesektor, retail, konsultbolag och SaaS. Men egentligen med alla som har h\u00f6ga kostnader och l\u00e5ng v\u00e4g fr\u00e5n id\u00e9 till leverans.

\u2013 AI handlar inte om att ers\u00e4tta m\u00e4nniskor. Det handlar om att f\u00e5 dem att jobba smartare.

Han ser ofta att bolag b\u00f6rjar med verktygen innan de vet vad de ska l\u00f6sa. Eller att ingen \u00e4ger fr\u00e5gan. D\u00e4r kommer han in och hj\u00e4lper till med riktning, ansvar och tydliga use cases. D\u00e5 faller tekniken p\u00e5 plats.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n

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AI i praktiken \u2013 varje dag<\/strong>
F\u00f6r Marc \u00e4r AI inte en trend, det \u00e4r vardag. Han anv\u00e4nder det f\u00f6r att planera m\u00f6ten, skriva research, bygga MVP-koncept och strukturera poddsamtal. Hans personliga agenter sk\u00f6ter allt fr\u00e5n manus till pipeline.

\u2013 Det sparar mig timmar varje dag. Men det viktiga \u00e4r inte tekniken i sig, utan vad man g\u00f6r med den.
P\u00e5 fr\u00e5gan om vem han skulle vilja byta jobb med f\u00f6r en dag svarar han:
\u2013 Christer Olsson. Han har en f\u00f6rm\u00e5ga att f\u00e5 m\u00e4nniskor att stanna upp, lyssna och faktiskt k\u00e4nna. Det \u00e4r ett ledarskap vi beh\u00f6ver mer av i en tid d\u00e4r alla skriker efter uppm\u00e4rksamhet.

Flexibilitet, community och nyfikenhet som drivkraft<\/strong>
Det h\u00e4r \u00e4r andra g\u00e5ngen Marc sitter p\u00e5 United Spaces \u00d6stra Hamngatan. Nu med lounge-medlemskap.

\u2013 Jag \u00e4lskar att sitta h\u00e4r. Det \u00e4r underbara m\u00e4nniskor, och f\u00f6r mig som reser mycket \u00e4r det perfekt att jag kan jobba fr\u00e5n andra kontor runt om i landet ocks\u00e5.

Favoritappen? LinkedIn. D\u00e4r bygger han n\u00e4tverk och delar insikter. Den han borde anv\u00e4nda mindre? TikTok. \u201dInspirerande, men l\u00e4tt att fastna i.\u201d

Och den st\u00f6rsta insikten senaste \u00e5ret?

\u2013 Att AI utvecklas blixtsnabbt n\u00e4r det kombineras med riktning och ansvar. Och att du inte beh\u00f6ver vara tekniker f\u00f6r att lyckas. Nyfikenhet r\u00e4cker l\u00e5ngt.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Senaste artiklarna<\/h4>\n\n\n\n
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AI \u00e4r inte teknik \u2013 det \u00e4r m\u00e4nniskor och mod<\/h3>

Marc Hillander p\u00e5 US \u00d6stra Hamngatan hj\u00e4lper f\u00f6retag att effektivisera sin verksamhet med s\u00e4lj, aff\u00e4rsutveckling och teknologi.<\/p>

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